By Krysia Gabenski, Former CDA Strategic Marketing Specialist From the Summer 2018 Journal of the Colorado Dental Association It’s important for businesses to have a presence on Facebook. That’s standard these days. But it’s even more important to go beyond that presence to get your followers engaged in what you have to say and what your business has to offer. …
15 Do’s and Don’ts for Your Facebook Advertising
By Erin Wiggers From the Winter 2017 Journal of the Colorado Dental Association Keeping up with best practices on Facebook is getting harder. The more sophisticated the platform gets, the steeper the learning curve for advertising effectively. But one thing remains the same: Using Facebook advertising to reach your patients and potential new patients is a great way to find …